Visionary actor, creative and icon Jaden Smith has released a new video in partnership with Ultimate Ears, marking the official launch of the UE FITS You Campaign

The new video features Jaden’s 2020 track Endless Summer and captures his transformative connection to his music as he is transported to another world, discovering a renewed focus and inspiration.

Processed with VSCO with fr4 preset

UE, the world’s first-ever true wireless earphones that mold to the unique shape of your ears in less than a minute, connect us to music in ways we’ve never experienced before. Created with the belief that every music lover deserves earbuds that are fitted to their unique ears, the UE FITS You Campaign promotes a new sense of individuality through celebrating what makes you, uniquely you.

Jaden and Ultimate Ears is the perfect partnership. From his very first live performance to this present day, Jaden has relied on the earphones as a go-to tool on stage.

Today, they share a passion for celebrating a collective individualism and making the world better for future generations. The 22-year-old artist transcends any one label and with this collaboration, Jaden and his team are afforded a true creative freedom.

Photos/Videos Courtesy of Ultimate Ears.