On Friday , October 14th, S Bar Las Vegas, sbe’s elevated nightlife and mixology concept at Mandalay Bay Resort and Casino, celebrated its new partnership with In The Moment Hospitality (ITM) for “The Introduction Party,” building a new level of excitement for S Bar Las Vegas.

VIPs and notables in attendance included actor/director Peter Facinelli, actor Ross McCall, Rachel McCord and husband Rick Schirmer, NFL player Shawne Merriman, MMAFighters Cody Garbrandt and Jake Shields, UFC Octagon girls Brittney Palmer and Brookliyn Wren, Model/Influencers Caitlin O’Connor, Sabrina Calvo, Nikki Trinidad, Ria Santos, UFC Coach Eric Albarracin, Melinda Scheckells, Jamal Parker, Tim Hancock, along with sbe’s VP of Operations Nolan Lambertsen, ITM Founding partners Jason Craig and Michael Fuller, ITM’s Jimmy Aston, House of Leaves creators Andrea Frey and Mark Eteson, with a special performance by international DJ and violinist Esther Anaya.

sbe, the leading global lifestyle hospitality group founded by Sam Nazarian, explores a new level of elevated programming through the newly announced partnership with ITM for its signature craft cocktail mixology brand S Bar Las Vegas, located at  Mandalay Bay Resort and Casino. The popular sbe lounge concept expanded to Las Vegas earlier this year and now celebrates a new partnership with In The Moment Hospitality, the management and development group founded by Las Vegas nightlife and hospitality veterans, Jason Craig and Michael Fuller. This project marks the first joint partnership alignment for ITM and sbe, with several others to follow.

Guests enjoyed specialty Remy Cointreau cocktail libations featuring Remy Martin Tercet Cognac, Mt. Gay Black Barrel Rum, The Botanist Gin, and Champagne Telmont Reserve Brut. Guests consisting of vips, influencers and Vegas notables experienced a night full of exciting musical performances by House of Leaves, specialty cocktails, signature S Bar cuisine items, along with many surprises throughout the night, such as mind blowing magic tricks by Elite Magician Rodney Reyes. In the private “Members Only” intimate lounge, LOUIS XIII held a very special cognac tasting experience for key-holding guests, hosted by Guillaume Vallet. Esther Anaya closed out the night wowing party-goers with an incredible DJ set paired with a live violin performance.

As a complement to nightlife programming, S Bar Las Vegas and ITM will next debut their first collaborative series “Late Affair” in a more elaborate form during Tasteful Seduction Weekend on October 29th, featuring House of Leaves, a late-night psychedelic style art performance troupe paired with sultry beats and deep house from renowned DJs, which officially launches with its grand opening on November 5th.   

Photos: Shutterstock/Stephen Greathouse